Managing services Marketing, operations and human resources

Lovelock,Christopher H.

Managing services Marketing, operations and human resources Christopher H. Lovelock - 2nd edi. - USA Prentice Hall 1992 - XVI, 472 p. figure, table 24.1 cm

Includes index(461-472 p.)

0135447011


Service industries - Management
Hizmet sektörleri -- Yönetim
Business
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658 LOV
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