INVESTIGATING THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY ON THE SATISFACTIONS AND LOYALTY OF CUSTOMERS/ (Kayıt no. 141072)

MARC ayrıntıları
000 -BAŞLIK
Sabit Uzunluktaki Kontrol Alanı 03219nam a22002777a 4500
003 - KONTROL NUMARASI KİMLİĞİ
Kontrol Alanı KOHA_MİRAKIL
005 - EN SON İŞLEM TARİHİ ve ZAMANI
Kontrol Alanı 20221226090100.0
008 - SABİT UZUNLUKTAKİ VERİ ÖGELERİ - GENEL BİLGİ
Sabit Alan 201008b cy ||||| |||| 00| 0 eng d
040 ## - KATALOGLAMA KAYNAĞI
Özgün Kataloglama Kurumu CY-NiCIU
Kataloglama Dili eng
Çeviri Kurumu CY-NiCIU
Açıklama Kuralları rda
041 ## - DİL KODU
Özgün materyalin dil kodu eng
090 ## - Yerel Tasnif No
tasnif no YL 1773
Cutter no A46 2020
100 1# - KİŞİ ADI
Yazar Adı (Kişi adı) AHMED, ABDULLAHI JARMA
245 10 - ESER ADI BİLDİRİMİ
Başlık INVESTIGATING THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY ON THE SATISFACTIONS AND LOYALTY OF CUSTOMERS/
Sorumluluk Bildirimi ABDULLAHI JARMA AHMED; Supervisor: MEHMET YEŞİLTAŞ
260 ## - YAYIN, DAĞITIM, VB.
Yayın Tarihi 2020
300 ## - FİZİKSEL TANIMLAMA
Sayfa, Cilt vb. VII, 49 sheets;
Diğer fiziki detaylar tables, figures,
Boyutları 30.5 cm
Birlikteki Materyal CD.
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
Content type code txt
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
Media type code n
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term volume
Carrier type code nc
502 ## - TEZ NOTU
Tez Notu Thesis (MBA) - CYPRUS INTERNATIONAL UNIVERSITY INSTITUTE OF GRADUATE STUDIES AND RESEARCH BUSINESS ADMINISTRATION DEPARTMENT
504 ## - BİBLİYOGRAFİ NOTU
Bibliyografi Notu Includes bibliography sheets 42-44
520 ## - ÖZET NOTU
Özet notu ABSRACT As some span of decade passes, the concept or corporate social responsibility has been of a prodigious significance towards the stakeholders and the entire humanity which makes not just researchers but, academicians, politicians and business men/women to situate a lot more emphasis towards the Corporate Social Responsibility cause. This study purposely targets to investigate an insights between the relationship of consumer satisfaction, customer loyalty and corporate social responsibility (CSR) in Yola, Adamawa State, Nigeria focusing on Adama Beverages Limited as the case study organization. The study task also anticipates to investigate the influence and impact of corporate social responsibility on customer satisfaction and loyalty in relation to its effect on economic, social and environmental circumstances. The research findings discovered that corporate social responsibility has four (4) dimensions: economic, social/philanthropic, legal, and environmental aspects. The results suggest that consumers consider that there are only three aspects of corporate social responsibility: economic, social, and environmental which can also be called the carrol corporate social responsibility pyramid develops since the 90s. The study uses a data collected from 318 respondents through a questionnaire sample survey. The data was analyzed using the statistical package for the social sciences (SPSS) software version 20. The hypotheses were tested using chi-square. The research findings shows an outstanding positive response that indeed customer satisfaction can be influenced by corporate social responsibility which leads to customer loyalty. The research concluded by indicating that corporate social responsibility needs to be explore more especially will the recent unfortunate event of COVID19 epidemic that brought down some various regions down to its knees. Hence, the contribution of other organizations towards foundation and development of corporate social responsibility is widely accepted appreciated. Keywords: Corporate Social Responsibility, Customer satisfaction, Customer loyalty, environmental responsibility.
650 #0 - KONU BAŞLIĞI EK GİRİŞ - KONU TERİMİ
Konusal terim veya coğrafi ad Social responsibility
700 1# - EK GİRİŞ - KİŞİ ADI
Yazar Adı (Kişi adı) Supervisor: YEŞİLTAŞ, MEHMET
9 (RLIN) 1656
942 ## - EK GİRİŞ ÖGELERİ (KOHA)
Sınıflama Kaynağı Dewey Onlu Sınıflama Sistemi
Materyal Türü Thesis
Mevcut
Geri Çekilme Durumu Kayıp Durumu Sınıflandırma Kaynağı Kredi için değil Koleksiyon Kodu Kalıcı Konum Mevcut Konum Raf Yeri Kayıt Tarih Source of acquisition Yer Numarası Demirbaş Numarası Son Görülme Tarihi Fatura Tarihi Materyal Türü Genel / Bağış Notu Toplam Ödünçverme
    Dewey Onlu Sınıflama Sistemi   Tez Koleksiyonu CIU LIBRARY CIU LIBRARY Tez Koleksiyonu 08.10.2020 Bağış YL 1773 A46 2020 T1979 08.10.2020 08.10.2020 Thesis Business Administration Department  
    Dewey Onlu Sınıflama Sistemi     CIU LIBRARY CIU LIBRARY   08.10.2020 Bağış YL 1773 A46 2020 CDT1979 08.10.2020 08.10.2020 Suppl. CD Business Administration Department  
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