INCREASING THE RATE OF EARLY DIAGNOSED PATIENTS IN THE PRIVATE HEALTH SECTOR IN HOMS-SYRIA THROUGH APPLYING SOCIAL MARKETING TOOLS / (Kayıt no. 292271)

MARC ayrıntıları
000 -BAŞLIK
Sabit Uzunluktaki Kontrol Alanı 03118nam a22002657a 4500
003 - KONTROL NUMARASI KİMLİĞİ
Kontrol Alanı KOHA
005 - EN SON İŞLEM TARİHİ ve ZAMANI
Kontrol Alanı 20240222125052.0
008 - SABİT UZUNLUKTAKİ VERİ ÖGELERİ - GENEL BİLGİ
Sabit Alan 240222d2023 cy d|||| m||| 00| 0 eng d
040 ## - KATALOGLAMA KAYNAĞI
Özgün Kataloglama Kurumu CY-NiCIU
Kataloglama Dili eng
Çeviri Kurumu CY-NiCIU
Açıklama Kuralları rda
041 ## - DİL KODU
Metin ya da ses kaydının dil kodu eng
090 ## - Yerel Tasnif No
tasnif no YL 3227
Cutter no R37 2023
100 1# - KİŞİ ADI
Yazar Adı (Kişi adı) Raslan, Afaf
245 10 - ESER ADI BİLDİRİMİ
Başlık INCREASING THE RATE OF EARLY DIAGNOSED PATIENTS IN THE PRIVATE HEALTH SECTOR IN HOMS-SYRIA THROUGH APPLYING SOCIAL MARKETING TOOLS /
Sorumluluk Bildirimi AFAF RASLAN; SUPERVISOR: ASST. PROF. DR. IMAN AGHAEI
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice 2023
300 ## - FİZİKSEL TANIMLAMA
Sayfa, Cilt vb. viii, 49 sheets:
Diğer fiziki detaylar chart;
Boyutları 30 cm.
Birlikteki Materyal 1 CD ROM
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
Content type code txt
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
Media type code n
338 ## - CARRIER TYPE
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502 ## - TEZ NOTU
Tez Notu Thesis (MBA) - Cyprus International University Institute of Graduate Studies and Research Business Administration Department
504 ## - BİBLİYOGRAFİ NOTU
Bibliyografi Notu Includes References (sheets 40-48)
520 ## - ÖZET NOTU
Özet notu ABSTRACT <br/>This qualitative research study aims to investigate the reasons for late diagnosis in the private healthcare sector in Homs-Syria and to explore the effectiveness of applying social marketing tools in increasing the rate of early-diagnosed patients. This sector's low early diagnosis rates have led to compromised patient outcomes and increased healthcare costs. To address this issue, the study focuses on identifying the barriers and challenges contributing to late diagnosis and discovering a targeted social marketing strategy to promote early diagnosis behaviors. The research adopts a qualitative approach, utilizing in-depth interviews and discussions with healthcare providers. Data analysis involves thematic analysis to identify common themes and patterns related to barriers to early diagnosis and potential strategies for behavior change. The findings of this study provide insights into the specific barriers and challenges faced within the private health sector in Homs and inform the development of a social marketing strategy tailored to address these issues. By integrating social marketing principles and techniques, the intervention aims to effectively communicate health messages, create awareness, and influence behaviors related to seeking early medical intervention. The research outcomes will contribute to the existing knowledge on the application of social marketing in healthcare contexts, particularly in resource-constrained settings like Homs-Syria. The findings will also offer practical recommendations for healthcare professionals, policymakers, and organizations involved in healthcare promotion, with the ultimate goal of increasing the rate of early diagnosed patients and improving healthcare outcomes in the private health sector. By applying social marketing tools to enhance early diagnosis rates, this research seeks to positively impact the healthcare system in Homs-Syria, and potentially serve as a model for similar healthcare settings facing similar challenges.<br/>Keywords: Early Diagnosis, Private Health Sector, Social Marketing.
650 #0 - KONU BAŞLIĞI EK GİRİŞ - KONU TERİMİ
Konusal terim veya coğrafi ad Business Administration
Alt başlık biçimi Dissertations, Academic
700 1# - EK GİRİŞ - KİŞİ ADI
Yazar Adı (Kişi adı) Aghaei, Iman
İlişkili Terim supervisor
942 ## - EK GİRİŞ ÖGELERİ (KOHA)
Sınıflama Kaynağı Dewey Onlu Sınıflama Sistemi
Materyal Türü Thesis
Mevcut
Geri Çekilme Durumu Kayıp Durumu Sınıflandırma Kaynağı Kredi için değil Koleksiyon Kodu Kalıcı Konum Mevcut Konum Raf Yeri Kayıt Tarih Source of acquisition Toplam Ödünçverme Yer Numarası Demirbaş Numarası Son Görülme Tarihi Fatura Tarihi Materyal Türü Genel / Bağış Notu
    Dewey Onlu Sınıflama Sistemi   Tez Koleksiyonu CIU LIBRARY CIU LIBRARY Depo 22.02.2024 Bağış   YL 3227 R37 2023 T3621 22.02.2024 22.02.2024 Thesis Business Administration Department
    Dewey Onlu Sınıflama Sistemi   Tez Koleksiyonu CIU LIBRARY CIU LIBRARY Görsel İşitsel 22.02.2024 Bağış   YL 3227 R37 2023 CDT3621 22.02.2024 22.02.2024 Suppl. CD Business Administration Department
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