THE MEDIATING ROLE OF CONSUMER ETHNOCENTRISM BETWEEN COUNTRY OF ORIGIN AND PURCHASE INTENTION / (Kayıt no. 292890)
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| 000 -BAŞLIK | |
|---|---|
| Sabit Uzunluktaki Kontrol Alanı | 02236nam a22002657a 4500 |
| 003 - KONTROL NUMARASI KİMLİĞİ | |
| Kontrol Alanı | KOHA |
| 005 - EN SON İŞLEM TARİHİ ve ZAMANI | |
| Kontrol Alanı | 20241008133446.0 |
| 008 - SABİT UZUNLUKTAKİ VERİ ÖGELERİ - GENEL BİLGİ | |
| Sabit Alan | 240927d2024 cy ||||| |||| 00| 0 eng d |
| 040 ## - KATALOGLAMA KAYNAĞI | |
| Özgün Kataloglama Kurumu | CY-NiCIU |
| Kataloglama Dili | eng |
| Çeviri Kurumu | CY-NiCIU |
| Açıklama Kuralları | rda |
| 041 ## - DİL KODU | |
| Metin ya da ses kaydının dil kodu | eng |
| 090 ## - Yerel Tasnif No | |
| tasnif no | D 436 |
| Cutter no | A98 2024 |
| 100 1# - KİŞİ ADI | |
| Yazar Adı (Kişi adı) | Avunduk, Bekir Meriç |
| 245 14 - ESER ADI BİLDİRİMİ | |
| Başlık | THE MEDIATING ROLE OF CONSUMER ETHNOCENTRISM BETWEEN COUNTRY OF ORIGIN AND PURCHASE INTENTION / |
| Sorumluluk Bildirimi | BEKİR MERİÇ AVUNDUK ; SUPERVISOR, ASSOC. PROF. DR. GEORGIANA KARADAŞ |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Date of production, publication, distribution, manufacture, or copyright notice | 2024 |
| 300 ## - FİZİKSEL TANIMLAMA | |
| Sayfa, Cilt vb. | 155 sheets ; |
| Boyutları | 30 cm |
| Birlikteki Materyal | +1 CD ROM |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content type term | text |
| Content type code | txt |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | unmediated |
| Media type code | n |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volume |
| Carrier type code | nc |
| 502 ## - TEZ NOTU | |
| Tez Notu | Thesis (DBA) - Cyprus International University. Institute of Graduate Studies and Research Business Administration |
| 520 ## - ÖZET NOTU | |
| Özet notu | In the face of changing conditions and consumer needs around the world, businesses<br/>need to be able to adapt to these conditions and respond to the needs of the consumer<br/>in order to survive. For this reason, companies have to analyze the ethnocentric<br/>tendencies of the consumers, as well as the country of origin of the local product<br/>perceptions and their effects on the purchase intention. The aim of this study is to<br/>reveal the mediating role of consumer ethnocentrism between country of origin of<br/>the local product and purchase intention to local product. For the purpose of the<br/>research, consumer ethnocentrism, country of origin of the local product effect and<br/>purchase intentions for local cheeses of North Cyprus were examined. Quantitative<br/>research method was used in the research. The sample of the research is composed<br/>of consumers in Northern Cyprus. The results show that there is a positive and<br/>positive relationship between consumer ethnocentrism, country of origin of the local<br/>product and purchase intention to local product. According to the results, it was<br/>determined that the consumer ethnocentrism tendencies partially mediated the<br/>relationship between the country of origin scale and the consumer purchase intention. |
| 650 #0 - KONU BAŞLIĞI EK GİRİŞ - KONU TERİMİ | |
| Konusal terim veya coğrafi ad | Business Administration |
| Alt başlık biçimi | Dissertations, Academic |
| 700 1# - EK GİRİŞ - KİŞİ ADI | |
| Yazar Adı (Kişi adı) | Karadaş, Georgiana |
| İlişkili Terim | supervisor |
| 942 ## - EK GİRİŞ ÖGELERİ (KOHA) | |
| Sınıflama Kaynağı | Dewey Onlu Sınıflama Sistemi |
| Materyal Türü | Thesis |
| Geri Çekilme Durumu | Kayıp Durumu | Sınıflandırma Kaynağı | Kredi için değil | Koleksiyon Kodu | Kalıcı Konum | Mevcut Konum | Raf Yeri | Kayıt Tarih | Source of acquisition | Toplam Ödünçverme | Yer Numarası | Demirbaş Numarası | Son Görülme Tarihi | Kopya Bilgisi | Fatura Tarihi | Materyal Türü | Genel / Bağış Notu |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Onlu Sınıflama Sistemi | Tez Koleksiyonu | CIU LIBRARY | CIU LIBRARY | Depo | 27.09.2024 | Bağış | D 436 A98 2024 | T3895 | 27.09.2024 | C.1 | 27.09.2024 | Thesis | Business Administration | ||||
| Dewey Onlu Sınıflama Sistemi | Tez Koleksiyonu | CIU LIBRARY | CIU LIBRARY | Görsel İşitsel | 27.09.2024 | Bağış | D 436 A98 2024 | CDT3895 | 27.09.2024 | C.1 | 27.09.2024 | Suppl. CD | Business Administration |