Boone, Louis E. <br/><br/>
Contemporary marketing plus 
Louis E. Boone, David L. Kurtz 
 - 8th edition 
 - U.S.A.  The Dryden Press  1995 
 - XIV, 737 p.  fig., graph., pic., tbl.  28 cm 
<br/><br/>Includes appendix (A1-A32 p.) Includes glossary (G1-G8 p.) Includes index (I1-I32 p.) 
<br/><br/><label>ISBN: </label>0030976014 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General management<br/>Genel yönetim<br/>Mesleki ve teknik> Muhasebe ve finans> Finans<br/>Professional & technical > Accounting & finance > Finance<br/>İş ve> Finans> Finans yatırım ve yatırım<br/>Business & investing > Finance > Finance & investing
<br/><br/><label>Dewey Class. No.: </label>658.8  BOO