TY  - BOOK
AU  - Biemans,Wim G.
TI  - Business to Business Marketing: A Value-Driven Approach 
SN  - 9780077121891
U1  - 658.8 
PY  - 2010///
CY  - London
PB  - McGraw-Hill Higher Education
KW  - Industrial marketing
KW  - Marketing
KW  - Business
N1  - Includes index
ER  -