Prince, Jeffrey T.

Predictive Analytics for Business Strategy / Jeffrey T. Prince - 2019 - 348 pages; 23 cm.

Includes index

The Role of Data and Predictive Analytics in Business 1 Reasoning with Data 32 Reasoning from Sample to Population 55 The Scientific Methods: The Gold Standards for Establishing Causality 83 Linear Regression as a Fundamental Descriptive Tool 113 Correlation vs Casualty in Regression Analysis 151 Basic Methods for Establishing Causal Inference 187 Advanced Methods for Establishing Casual Inference 224 Prediction for a Dichotomous Variables 258 Identification and Data Assessment 292 Application: Data Analysis Critiques Writeups and Projects 322 Glossary 335

9781260084641


Business planning--Study and teaching
Quantitative research

658.4012 / P75 2019