TY  - BOOK
AU  - Kotler,Philip
TI  - KOTLER ve PAZARLAMA
T2  - Sistem Yayıncılık
SN  - 9753221789
U1  - 658.8 
PY  - 1999///
CY  - İstanbul
PB  - SİSTEM YAYINCILIK
KW  - Marketing
KW  - Management
N1  - Original title: Kotler on Marketing; Includes index
ER  -