TY  - BOOK
AU  - Helen,Onwuasuanya Ukamaka
AU  - Şeşen,Harun
TI  - THE IMPACT OF CORPORATE SOCIAL  RESPONSIBILITIES ON THE REPUTATION OF  TERTIARY EDUCATIONAL INSTITUTION IN IMO  STATE NIGERIA
PY  - 2023///
KW  - Reputation
KW  - Dissertations, Academic
KW  -  Social responsibility of business
KW  -  Responsibility
N1  - Thesis (MA) - Cyprus International University. Institute of Graduate Studies and Research Marketing Management Department; Includes bibliography (sheets 64-67)
N2  - ABSTRACT
This study's primary objective is to establish the relationship between Corporate Social 
Responsibilities (CSR) & Corporate Reputation (CR) of tertiary institutions in Imo 
State. The current study takes a novel approach by focusing on the links among four 
categories of CSR (economic, legal, ethical, as well as discretionary/philanthropic) and 
four areas of corporate reputation. Even though a great number of research have been 
done on the subject of the link between corporate social responsibility and 
organizational performance, the present study takes a fresh perspective by focusing on 
the relationships between these two factors in terms of economic, legal, ethical, as well 
as discretionary/philanthropic.
Consequently, the researcher hereby concludes that the issue of corporate social 
responsibility is very necessary for any organization that wishes to improve its 
reputation. Based on the findings of the study, the study takes the position that the 
tertiary educational institutions in Imo State are economically, and ethically
responsible. That is, as they strive to provide the best outcome for their owners, they 
follow all necessary ethical and economic standards in their operations, without losing 
sight of the need of the society which is handled philanthropically. 
Keywords: Corporate reputation; Corporate social responsibilities; Economic 
responsibilities; Ethical responsibilities.

ER  -