Mokom, Roberto Ngu <br/><br/>
THE USE OF CORPORATE SOCIAL RESPONSIBILITY AS A TOOL TO IMPROVE THE PERFORMANCE OF AUTOMOTIVE INDUSTRIES IN EUROPE / 
ROBERTO NGU MOKOM; SUPERVISOR: ASSOC. PROF. DR. ASIL AZIMLI 
 - vii, 52 sheets:  tables;  30 cm.  1 CD ROM 
<br/><br/>Thesis (MSc) - Cyprus International University. Institute of Graduate Studies and Research Accounting and Finance Department 
<br/><br/>Includes References (sheets 46-52) 
<br/><br/> ABSTRACT<br/>Most management boards view CSR as one of the operations that can help boost output <br/>and turnover. Having stated that, the purpose of this study was to determine whether <br/>CSR may in fact be utilized as a performance tool (both financial and market <br/>performance). Two research questions were created to help achieve this. It was <br/>necessary to conduct an evaluation using a sample in accordance with the study work <br/>to answer to research questions. Speaking of the sample, a total of 20 automobile <br/>manufacturers with operations in both and Europe were examined throughout a 15-<br/>year period. In order to assess the influence the dependent variable (CSR) has on the <br/>independent variables (ROE and Tobin's Q), regression and correlation approaches <br/>were used. Following the fact that the variables don't appear to be significantly related <br/>to one another from the findings, the researcher failed to reject the null hypothesis. In <br/>respect to the outcome of this study, the researcher opposes corporate management <br/>using CSR as a strategy to increase profits. However, the researcher believes that CSR <br/>should be practice and therefore urges auto manufacturers to incorporate CSR <br/>initiatives into their operations without aiming using it for profit bases.<br/>Keywords: Corporate social responsibility, Organization, Tobin’s Q, Profitability, <br/>Return on equity 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Accounting and Finance--Dissertations, Academic