TY  - BOOK
AU  - Binja,Josue Batumike
AU  - Karagözlü,Damla
TI  - THE IMPACT OF THE ADOPTION OF BLOCKCHAIN TECHNOLOGY ON THE IMPROVEMENT OF E-COMMERCE
PY  - 2023///
KW  -  Electronic commerce
KW  - Dissertations, Academic
N1  - Thesis (MSc) - Cyprus International University. Institute of Graduate Studies and Research Management Information Systems Department
N2  - The rapid advancement of blockchain technology has had an impact on a variety of
areas, including financial, healthcare, and supply chain systems. Because of its distinct
characteristics, such as decentralisation, trustworthiness, and security, this technology
has recently been used in e-commerce operations. Despite the positive aspects of
blockchain, several concerns, such as legal, immutability, and scalability problems,
continue to obstruct its adoption in e-commerce area. As a result, a thorough survey
on Blockchain adoption in e-commerce is required.
This study aims to investigate the impact of the adoption of Blockchain technology on
the improvement of e-commerce with a focus on blockchain users (university students)
in North Cyprus. Data was gathered using an online survey with 412 participants. The
analysis was carried out using SMART PLS and SPSS, and the results revealed that
the adoption of Blockchain technology positively influences the improvement of ecommerce
ER  -