Kardes,Frank R. <br/><br/>
Consumer behavior  Science and practice 
Frank R. Kardes, Thomas W. Cline, Maria L. Cronley 
 - China  South-Western CENGAGE Learning  2011 
 - XX, 459 p.  tab., col. pic.  25.4 cm 
<br/><br/>Includes index(437-459 p.) Includes glossary(426-436 p.) 
<br/><br/><label>ISBN: </label>9780538746861 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management information<br/>Yönetim bilgisi
<br/><br/><label>Dewey Class. No.: </label>658.8342 KAR