Ezea, Collins Chukwuemeka

Customer relationship management strategies in health care industry (A case study of private and public hospitals in North Cyprus) Collins Chukwuemeka Ezea; Supervisor: Mehmet Yeşiltaş - Nicosia Cyprus International University 2019 - VIII, 75 p. color figure, table, color chart 30.5 cm CD

Includes CD

Includes references (52-61 p.)


Customer relationship management
Hasta memnuniyeti
Health service quality
Müşteri ilişkileri yönetimi
Patient satisfaction
Sağlık hizmet kalitesi