| 000 | 00995na a2200301 4500 | ||
|---|---|---|---|
| 001 | 253196 | ||
| 003 | koha_MIRAKIL | ||
| 005 | 20230718124453.0 | ||
| 008 | 190527d2011 xxu 000 0 eng | ||
| 020 | _a9781118026984 | ||
| 040 |
_aCY-NiCIU _btur _cCY-NiCIU _erda |
||
| 041 | _aeng | ||
| 082 |
_a658.872 _bS36 2011 |
||
| 100 |
_aScott, David Meerman _d1961- |
||
| 245 |
_aThe new rules of marketing _bHow to use social media, online video, mobile appliications, blogs, new releases & viral marketing to reach buyers directly _cDavid Meerman Scott |
||
| 250 | _a3rd edi. | ||
| 260 |
_aUSA _bJohn Wiley & Sons _c2011 |
||
| 264 | 1 |
_a: _b, _c. |
|
| 300 |
_aXXXII, 366 p. _bgraphic _c22.9 cm |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 504 | _aIncludes index (347-366 p.) | ||
| 650 | _aPublic relations | ||
| 650 | _aInternet marketing | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c17681 _d17681 |
||