000 02285nam a22003137a 4500
003 KOHA
005 20230419092156.0
008 221013d2022 cy ||||| m||| 00| 0 eng d
040 _aCY-NiCIU
_beng
_cCY-NiCIU
_erda
041 _aeng
090 _aYL 2484
_bD26 2022
100 1 _aDamalie, Elvis David
245 1 0 _aTHE RELATIONSHIP BETWEEN FACEBOOK ENGAGEMENTS AND PHYSICAL VOTING ON RIGHT-WING POLITICAL PARTIES /
_cELVIS DAVID DAMALIE; SUPERVISOR: ASST. PROF. DR. TUGBERK KAYA
246 2 3 _aTHE CASE OF PARLIAMENTARY ELECTIONS IN NORTHERN CYPRUS
264 _c2022
300 _a57 sheets;
_c31 cm.
_eIncludes CD
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
502 _aThesis (MSc) - Cyprus International University. Institute of Graduate Studies and Research Management Information Systems Department
504 _aIncludes bibliography (sheets 50-55)
520 _aABSTRACT The research scrutinized the impact made on the Parliamentary elections in North Cyprus by Facebook engagements between politicians and the citizenry. This was necessitated by the basic actuality that there was either minimal or no experiential indagation that expatiates the subject. The research focussed on the Facebook posts by parliamentary candidates from the right-wing parties and the subsequent likes, comments and shares that were generated. The research also investigated the impact of the engagement as to whether it culminated into votes or no for the candidates. Thirty-two (32) right-wing parliamentary candidates were tracked on Facebook to expose their popularity, virality, commitment and engagement index. Through the deployment of the statistical package for social sciences, (SPSS), data was statistically analysed. The research established that the four defining parameters, namely, popularity, commitment, virality and engagement index enhanced the fortunes of the candidates in making them victorious in the elections.
630 _aFacebook
_vDissertations, Academic
650 0 _aSocial media and society
_vDissertations, Academic
650 0 _aElections
_vDissertations, Academic
700 1 _aKaya, Tuğberk
_esupervisor
942 _2ddc
_cTS
999 _c285406
_d285406