000 02876nam a22002897a 4500
003 KOHA
005 20250206102912.0
008 221103d2022 cy ||||| m||| 00| 0 eng d
040 _aCY-NiCIU
_beng
_cCY-NiCIU
_erda
041 _aeng
090 _aD 325
_bH27 2022
100 1 _aHassanein, Zeina
245 1 0 _aTHE INFLUENCE OF CSR PRACTICES ON LEBANESE BAKING PERFORMANCE: THE MEDIATING EFFECTS OF CUSTOMERS' EXPECTATIONS /
_cZEINA HASSANEIN; SUPERVISOR: PROF. DR. MEHMET YESILTAS
264 _c2022
300 _a171 sheets;
_c31 cm.
_eIncludes CD
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
502 _aThesis (PhD) - Cyprus International University. Institute of Graduate Studies and Research Business Administration Department
504 _aIncludes bibliography (sheets 132-153)
520 _aABSTRACT Interest in the notion of Corporate Social Responsibility (CSR) has grown significantly in both academic and practitioner debate during the last two decades. CSR has evolved into a strategic goal for many businesses, with the credibility of CSR being determined by how it is implemented as a statement. CSR issues have acquired a lot of attention in the developed markets, studies have recently identified a need to shift the focus to CSR in emerging markets. The customer expectation and banking performance are two wide-spread factors which are critical for the business success. Organizations around the globe apply diversified set of technologies to approach the customer expectation through banking performance. The study examines the link between customer perceptions of corporate social obligations and underlying variables such as the organization's age, the amount to which it is active in the community, and its cultural diversity. Questionnaires were used as the survey tool, with a 5-point Likert scale method being adopted to formulate the items. The questionnaire was tested to assess is trustworthiness with regards to data collections. The aim of these tests was to help determine its reliability and validity (Othman et al., 2017). The overall results have demonstrated the significance of corporate social responsibility in terms of making customers’ expectation and maintain the banking performance. All CSR dimensions have demonstrated a positive impact on the customer expectation and Lebanese banking performance Moreover, the customer expectation proved as a mediator between CSR and bank performance although there exists a partial mediation between CSR and bank performance.
650 0 _aBanks and banking
_vDissertations, Academic
_zLebanon
650 0 _aSocial responsibility of business
_vDissertations, Academic
_zLebanon
700 1 _aYeşiltaş, Mehmet
_esupervisor
942 _2ddc
_cTS
999 _c288992
_d288992