000			03096nam a22002897a 4500
003			KOHA
005			20231030102156.0
008			231030d2023 cy ||||| m||| 00| 0 eng d
040			_aCY-NiCIU _beng _cCY-NiCIU _erda
041			_aeng
090			_aYL 3169 _bA47 2023
100	1		_aAkpowowo, Best
245	1	0	_aINFLUENCE OF FACEBOOK POLITICAL CAMPAIGN HATE SPEECH ON VOTING DECISION OF ELECTORATE / _cBEST AKPOWOWO; SUPERVISOR: ASST. PROF. DR. ENGİN ALUÇ
264			_c2023
300			_aix, 78 sheets; _c31 cm. _e1 CD-ROM
336			_2rdacontent _atext _btxt
337			_2rdamedia _aunmediated _bn
338			_2rdacarrier _avolume _bnc
502			_aThesis (MA) - Cyprus International University. Institute of Graduate Studies and Research Communication and Media Studies Department
504			_aIncludes bibliography (sheets 61-75)
520			_aABSTRACT The study examined the influence of Facebook political campaign hate speech on voting decision of electorate in Nigeria. Guiding the study were three research objectives and questions, based on which a structured research questionnaire was formulated and distributed to 250 respondents, selected using homogeneous convenient sampling in which only respondents who are within the voting age group. The findings made from the study revealed that to a great extent political campaign hate speech carried out on Facebook influence voting decision in Nigeria. Several factors were found to influence hate-speeches on Facebook such as Global increase in Political/tribal alignments, Lack of policies to guide on online freedom of expression, ethics and privacy, Proximity to conflict, learning to hate, breakdown of positive norms/values, and Lack of accountability. Several suggestions were put forward on how political hate-speeches on Facebook can be controlled, and these includes legal recourse, immediate review of hateful speech report, removal of hate speech materials, development and implementation of media and information literacy programmes, and restriction or outright ban of hate speech activities. Based on the findings created, this study concludes that Facebook political campaign hate speech encompasses a vital influence on the option call of voters. Hate speeches as discovered by the study is motor-assisted by factors like increase political alignments, absence of policies guiding on-line freedom of expression and privacy, breakdown of positive norms/values, and Lack of answerability. The study recommended that rather than engage in the spread of political hate speech, issuebased campaign should be carried out by political party in order to provide the electorates with the latitude to make their choices among contending political aspirants during election. Keywords: Social Media, Hate Speech, Facebook, Agenda-Setting Theory
650		0	_aSocial media _vDissertations, Academic
650		0	_aHate speech _vDissertations, Academic
700	1		_aAluç, Engin _esupervisor
942			_2ddc _cTS
999			_c291581 _d291581