000 01314na a2200385 4500
001 256090
003 koha_MIRAKIL
005 20221226090041.0
008 200217b tu 000 0
040 _aCY-NiCIU
_btur
_cCY-NiCIU
_erda
041 _aeng
090 _aYL 1637
_bM63 2020
100 _aMobolade, Oluwatosin Ibukun
245 4 _aThe influence of e - Wom on consumers behaviour
_bThe impact of e - Wom on consumer purchase intentions of cosmetics
_c Oluwatosin Ibukun Mobolade; Supervisor: Murad A. Bein
260 _aNicosia
_bCyprus International University
_c2020
300 _aviii, 85 p.
_btables, figures
_c30.5 cm
_eCD
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
500 _aIncludes CD
504 _aIncludes appendix (80 -85 p.);Includes references (64 - 79 p.)
650 _aBrand image
650 _aeWom credibility
650 _aeWom güvenilirlik
650 _aeWom kalite
650 _aeWom miktarı
650 _aeWom quality
650 _aeWom quantity
650 _aMarka imajı
650 _aPurchase intentions
650 _aSatın alma niyetleri
700 _aSupervisor: Bein, Murad A.
_91656
942 _2ddc
_cTS
999 _c73741
_d73741