ADVERTISING BY DESIGN / ROBIN LANDA
Dil: İngilizce New Jersey: WILEY, 2022Baskı: 4TH EDITIONTanım: 273 pages: photos; 27.5 cmİçerik türü:- text
- unmediated
- volume
- 9781119691495
- GENERATING AND DESIGNING CREATIVE IDEAS ACROSS MEDIA
- 659.1 L26 2022
Eksik içerik
2 ADVERTISING IS ,,,,,
28 COMPOSITION BR DESIGN
66 ART DRECTION
94
114 THE AD IDEA
144 STORYBUILDING ANB CONTENT CREATION
158 DECONSTRUCTING MODEL FORMATS
178 COPYWRITING
192 THINKING CREATIVELY
208 TV COMMERCIALS AND SOCIAL VIDEOS
226 WEBSITE MOBILE SOCIAL EXPERIENTIAL AND IMMERSIVE ADVERTISING
256 GLOSSARY
264 INDEX
Materyal türü | Geçerli Kütüphane | Koleksiyon | Yer Numarası | Kopya numarası | Durum | Notlar | İade tarihi | Barkod | Materyal Ayırtmaları | |
---|---|---|---|---|---|---|---|---|---|---|
Books | CIU LIBRARY Genel Koleksiyon | Genel Kolaksiyon | 659.1 L26 2022 (Rafa gözat(Aşağıda açılır)) | C.1 | Kullanılabilir | Deniz Plaza | 0001959 |
Toplam ayırtılanlar: 0
Includes index
Advertising Design
GRDE307
2 ADVERTISING IS ,,,,,
28 COMPOSITION BR DESIGN
66 ART DRECTION
94 BUILDING A BRAND NARRATIVE AND BRAND EXPERIENCES
114 THE AD IDEA
144 STORYBUILDING ANB CONTENT CREATION
158 DECONSTRUCTING MODEL FORMATS
178 COPYWRITING
192 THINKING CREATIVELY
208 TV COMMERCIALS AND SOCIAL VIDEOS
226 WEBSITE MOBILE SOCIAL EXPERIENTIAL AND IMMERSIVE ADVERTISING
256 GLOSSARY
264 INDEX