THE IMPACT OF SOCIAL MEDIA ON ACADEMIC PERFORMANCE AND LEARNING AMOG STUDENTS OF CYPRUS INTERNATIONAL UNIVERSITY IN NORTHERN CYPRUS / OGHENETEGA OLUKU; SUPERVISOR: ASSOC. PROF. DR. MARY AGOYI

Yazar: Katkıda bulunan(lar):Dil: İngilizce 2023Tanım: ix, 64 sheets; 31 cm. Includes CDİçerik türü:
  • text
Ortam türü:
  • unmediated
Taşıyıcı türü:
  • volume
Konu(lar): Tez notu: Thesis (MSc) - Cyprus International University. Institute of Graduate Studies and Research Management Information Systems Department Özet: ABSTRACT The main goal of this study is to examine the impact social media has on the academic performances and learning of students in Cyprus international university. The study was directed by four research hypotheses. This study employs Quantitative survey approach. The study’s population of this research comprises students of CIU but all currently studying in TRNC. A sample of 528 students was chosen using the basic convenience sampling method. Data from the participants were gathered with the use of a five-point Likert Type Rating Scale Questionnaire known as the Social Media and Student Academic Performance Questionnaire (SMSAP). The demographic data gathered were analysed with the use of a descriptive statistics like frequency counts and percentages, and the hypotheses of the study were tested using inferential statistics like SPSS and SmartPLS4. According to this study, many students of CIU in Northern Cyprus are dependent on social media. This study suggests that the use of social media can be beneficial for educational purposes. Also those social networking platforms can be expanded; and most importantly many other measures must be taken to improve academic activities and prevent declines in students' academic performance .This is done with the intention to create a sense of balance between the students' social media usage and their pursuit for academic performances and excellence. Keywords: Academic Performance, Social Media, Students’ Citizenship Behaviour
Materyal türü: Thesis
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Thesis Thesis CIU LIBRARY Tez Koleksiyonu Tez Koleksiyonu YL 2941 O48 2023 (Rafa gözat(Aşağıda açılır)) Kullanılabilir Management Information Systems Department T3299
Suppl. CD Suppl. CD CIU LIBRARY Görsel İşitsel YL 2941 O48 2023 (Rafa gözat(Aşağıda açılır)) Kullanılabilir Management Information Systems Department CDT3299
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Thesis (MSc) - Cyprus International University. Institute of Graduate Studies and Research Management Information Systems Department

Includes bibliography (sheets 51-60)

ABSTRACT
The main goal of this study is to examine the impact social media has on the academic
performances and learning of students in Cyprus international university. The study
was directed by four research hypotheses. This study employs Quantitative survey
approach. The study’s population of this research comprises students of CIU but all
currently studying in TRNC. A sample of 528 students was chosen using the basic
convenience sampling method. Data from the participants were gathered with the use
of a five-point Likert Type Rating Scale Questionnaire known as the Social Media and
Student Academic Performance Questionnaire (SMSAP).
The demographic data gathered were analysed with the use of a descriptive statistics
like frequency counts and percentages, and the hypotheses of the study were tested
using inferential statistics like SPSS and SmartPLS4. According to this study, many
students of CIU in Northern Cyprus are dependent on social media. This study suggests
that the use of social media can be beneficial for educational purposes. Also those
social networking platforms can be expanded; and most importantly many other
measures must be taken to improve academic activities and prevent declines in
students' academic performance .This is done with the intention to create a sense of
balance between the students' social media usage and their pursuit for academic
performances and excellence.
Keywords: Academic Performance, Social Media, Students’ Citizenship Behaviour

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