PHYGITAL AVENUE OF EXHIBITION DESIGN AND COVID-19 / AASIA KAMYAB KHAN; SUPERVISOR: ASSOC. PROF. DR. DEVRIM YÜCEL BESIM

Yazar: Katkıda bulunan(lar):Dil: İngilizce 2023Tanım: xiii, 130 sheets: photos; 31 cm. Includes CDİçerik türü:
  • text
Ortam türü:
  • unmediated
Taşıyıcı türü:
  • volume
Diğer başlık:
  • ANALYSIS OF CASE STUDIES IN NORTHERN CYPRUS
Konu(lar): Tez notu: Thesis (MID) - Cyprus International University. Institute of Graduate Studies and Research Interior Design Department Özet: ABSTRACT At the end of 2019, the world changed as the spread of a novel coronavirus forced a global lockdown, with every type of environment, including public and private buildings, shut down while most activities went digital to prevent the spread. Digitalization enabled a new way of conducting business in all fields of life, including exhibitions and exhibition design. Virtual exhibitions created a whole new world in which the design parameters changed accordingly to serve a variety of visitors. One of the lessons that can be learned from these exhibitions is that physical exhibitions can use digitalization to make themselves much more interesting and in line with the preferences of the newer generation. The present study used qualitative research method to analyze both case studies and interviews and the findings shows that the pandemic has affected the exhibition design, which has further accelerated the use of technology in daily life. Digitalizing everything is not necessary; instead, we can utilize technology to improve the visitor's experience by incorporating augmented reality (AR). ‘Phygital’ is a relatively new term. It refers to the blending of the physical and digital realms, resulting in an enhanced reality that enables users to interact with it while being fully immersed in the experience of exhibition design. Keywords: Augmented Reality (AR), Creativity, COVID-19, Digital, Exhibition Design
Materyal türü: Thesis
Mevcut
Materyal türü Geçerli Kütüphane Koleksiyon Yer Numarası Durum Notlar İade tarihi Barkod Materyal Ayırtmaları
Thesis Thesis CIU LIBRARY Tez Koleksiyonu Tez Koleksiyonu YL 3060 K43 2023 (Rafa gözat(Aşağıda açılır)) Kullanılabilir Interior Design Department T3441
Suppl. CD Suppl. CD CIU LIBRARY Depo YL 3060 K43 2023 (Rafa gözat(Aşağıda açılır)) Kullanılabilir Interior Design Department CDT3441
Toplam ayırtılanlar: 0

Thesis (MID) - Cyprus International University. Institute of Graduate Studies and Research Interior Design Department

Includes bibliography (sheets 77-90)

ABSTRACT
At the end of 2019, the world changed as the spread of a novel coronavirus forced a
global lockdown, with every type of environment, including public and private
buildings, shut down while most activities went digital to prevent the spread.
Digitalization enabled a new way of conducting business in all fields of life, including
exhibitions and exhibition design.
Virtual exhibitions created a whole new world in which the design parameters changed
accordingly to serve a variety of visitors. One of the lessons that can be learned from
these exhibitions is that physical exhibitions can use digitalization to make themselves
much more interesting and in line with the preferences of the newer generation.
The present study used qualitative research method to analyze both case studies and
interviews and the findings shows that the pandemic has affected the exhibition design,
which has further accelerated the use of technology in daily life. Digitalizing
everything is not necessary; instead, we can utilize technology to improve the visitor's
experience by incorporating augmented reality (AR). ‘Phygital’ is a relatively new
term. It refers to the blending of the physical and digital realms, resulting in an
enhanced reality that enables users to interact with it while being fully immersed in
the experience of exhibition design.
Keywords: Augmented Reality (AR), Creativity, COVID-19, Digital, Exhibition
Design

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