INFLUENCE OF FACEBOOK POLITICAL CAMPAIGN HATE SPEECH ON VOTING DECISION OF ELECTORATE / BEST AKPOWOWO; SUPERVISOR: ASST. PROF. DR. ENGİN ALUÇ

Yazar: Katkıda bulunan(lar):Dil: İngilizce 2023Tanım: ix, 78 sheets; 31 cm. 1 CD-ROMİçerik türü:
  • text
Ortam türü:
  • unmediated
Taşıyıcı türü:
  • volume
Konu(lar): Tez notu: Thesis (MA) - Cyprus International University. Institute of Graduate Studies and Research Communication and Media Studies Department Özet: ABSTRACT The study examined the influence of Facebook political campaign hate speech on voting decision of electorate in Nigeria. Guiding the study were three research objectives and questions, based on which a structured research questionnaire was formulated and distributed to 250 respondents, selected using homogeneous convenient sampling in which only respondents who are within the voting age group. The findings made from the study revealed that to a great extent political campaign hate speech carried out on Facebook influence voting decision in Nigeria. Several factors were found to influence hate-speeches on Facebook such as Global increase in Political/tribal alignments, Lack of policies to guide on online freedom of expression, ethics and privacy, Proximity to conflict, learning to hate, breakdown of positive norms/values, and Lack of accountability. Several suggestions were put forward on how political hate-speeches on Facebook can be controlled, and these includes legal recourse, immediate review of hateful speech report, removal of hate speech materials, development and implementation of media and information literacy programmes, and restriction or outright ban of hate speech activities. Based on the findings created, this study concludes that Facebook political campaign hate speech encompasses a vital influence on the option call of voters. Hate speeches as discovered by the study is motor-assisted by factors like increase political alignments, absence of policies guiding on-line freedom of expression and privacy, breakdown of positive norms/values, and Lack of answerability. The study recommended that rather than engage in the spread of political hate speech, issuebased campaign should be carried out by political party in order to provide the electorates with the latitude to make their choices among contending political aspirants during election. Keywords: Social Media, Hate Speech, Facebook, Agenda-Setting Theory
Materyal türü: Thesis
Mevcut
Materyal türü Geçerli Kütüphane Koleksiyon Yer Numarası Durum Notlar İade tarihi Barkod Materyal Ayırtmaları
Thesis Thesis CIU LIBRARY Tez Koleksiyonu Tez Koleksiyonu YL 3169 A47 2023 (Rafa gözat(Aşağıda açılır)) Kullanılabilir Communication and Media Studies Department T3550
Suppl. CD Suppl. CD CIU LIBRARY Görsel İşitsel YL 3169 A47 2023 (Rafa gözat(Aşağıda açılır)) Kullanılabilir Communication and Media Studies Department CDT3550
Toplam ayırtılanlar: 0

Thesis (MA) - Cyprus International University. Institute of Graduate Studies and Research Communication and Media Studies Department

Includes bibliography (sheets 61-75)

ABSTRACT
The study examined the influence of Facebook political campaign hate speech on
voting decision of electorate in Nigeria. Guiding the study were three research
objectives and questions, based on which a structured research questionnaire was
formulated and distributed to 250 respondents, selected using homogeneous
convenient sampling in which only respondents who are within the voting age group.
The findings made from the study revealed that to a great extent political campaign
hate speech carried out on Facebook influence voting decision in Nigeria. Several
factors were found to influence hate-speeches on Facebook such as Global increase
in Political/tribal alignments, Lack of policies to guide on online freedom of
expression, ethics and privacy, Proximity to conflict, learning to hate, breakdown of
positive norms/values, and Lack of accountability. Several suggestions were put
forward on how political hate-speeches on Facebook can be controlled, and these
includes legal recourse, immediate review of hateful speech report, removal of hate
speech materials, development and implementation of media and information literacy
programmes, and restriction or outright ban of hate speech activities. Based on the
findings created, this study concludes that Facebook political campaign hate speech
encompasses a vital influence on the option call of voters. Hate speeches as
discovered by the study is motor-assisted by factors like increase political
alignments, absence of policies guiding on-line freedom of expression and privacy,
breakdown of positive norms/values, and Lack of answerability. The study
recommended that rather than engage in the spread of political hate speech, issuebased campaign should be carried out by political party in order to provide the
electorates with the latitude to make their choices among contending political
aspirants during election.
Keywords: Social Media, Hate Speech, Facebook, Agenda-Setting Theory

Araştırmaya Başlarken  
   Sıkça Sorulan Sorular